Hello my dear ambient advertising fans,
My name is Nansia Koskosi and I -like you- am very entertained by walking in the street and looking at clever ads. Ambient ads is a fairly new advertising term since it first appeared in 1999 in the UK. Most of them have a hidden yet obvious meaning along with using traditional forms of advertising media such as billboards, transportation vehicles, on the floors of buildings, on the actual product advertised and generally anywhere you can think of in order to demonstrate the message. What constitutes an effective ambient ad is not only to be humorous but ,also, to give out the right message, not to confuse the audience as well as promoting sensitive issues in a more realistic way. Effectiveness comes along with choosing the best media format to demonstrate the message.
But enough with the talking! Start exploring!
My name is Nansia Koskosi and I -like you- am very entertained by walking in the street and looking at clever ads. Ambient ads is a fairly new advertising term since it first appeared in 1999 in the UK. Most of them have a hidden yet obvious meaning along with using traditional forms of advertising media such as billboards, transportation vehicles, on the floors of buildings, on the actual product advertised and generally anywhere you can think of in order to demonstrate the message. What constitutes an effective ambient ad is not only to be humorous but ,also, to give out the right message, not to confuse the audience as well as promoting sensitive issues in a more realistic way. Effectiveness comes along with choosing the best media format to demonstrate the message.
But enough with the talking! Start exploring!
No comments:
Post a Comment